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This article is a very thorough review of the many challenges facing a security startup. We know, because we are building our company around a keen awareness of these issues. The opportunities are out there. Achieving a product market/size/adoption fit is tough. My one observation would be that coming at a cybersecurity startup from a background deeply steeped prior security practices might nor encourage real innovation. To paraphrase Einstein, "one cannot solve the current security problems using the thinking that created them." We find the seasoned cybersecurity specialist so deeply in the groove with legacy practices that they have a hard time thinking outside the box. So, I would add that problem as an additional challenge.

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That's a great insight, George! Having someone on the team who has a good perspective about how things are done in other industries can be super valuable. I myself have worked in several industries before ending up in cybersecurity, and I think that ideas and perspectives I developed a decade ago are still helping me today. I could not agree more that "one cannot solve the current security problems using the thinking that created them." Innovation rarely comes from doing the same thing for three decades - it comes from questioning the way things have "always worked", and trying something new.

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Excellent article. Bravo and well played.

JLM

www.themusingsofthebigredcar.com

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